【读新闻学雅思】BBC - Can friends make it in business

2014年03月28日 澳洲新梦想雅思



这篇文章是卡尔老师推荐的对雅思学习大有裨益。文中从有许多非常好的表达方法已用下划线标出,还有老师上课强调过的用法用红字加下划线标出。这些用法都可直接用于雅思口语考试person, friendship相关的Topic中。

新梦想雅思教学旨在从日常阅读,交流入手,从根本上提高同学的英语层次。

新一期雅思班即将开班,课表将于周末公布,大家尽情期待。

原文可见于以下链接:

http://www.bbc.com/news/business-26324173


Can friends make it in business?

You get along brilliantly, you socialise together, you confide in each other, you trust each other - you're best friends. But could you ever run a business together?

For many the support of a strong friendship is exactly what is needed to start a company from scratch. Yet the dynamics of friendship do not always translate well into a business partnership (很好的表达,可在口语或作文中巧妙运用).

So what are the potential pitfalls (老师上课提过的重点词语哦~)of going into business with a friend, do the benefits outweigh the risks(another one~), and what are the secrets of success?

For high-profile swimwear model (可用于形容身边的学霸。。。)Nell Robinson, 27, and her fashion-buyer friend Ann Marie Clarke, 29, the biggest risk of launching their Bang Swimwear brand was losing their friendship.

"The main concern was thatwe didn't allow anything negative that happened to the business affect our friendship," says Ms Clarke.

"At first we were tip-toeing around each other, not wanting to hurt each other's feelings, but now we've learnt to be brutally honest with each other when it comes to the business so that we create the best possible line."

The pair met while at school in Jamaica, then bonded at a glitzy event when Ms Clarke's high-heeled shoe broke and Ms Robinson loaned her a spare pair.

"I remember that incident really cemented our friendship, and we still laugh about it now,(可直接用在口语话题:Describe a person you have spent good time with)" Ms Robinson recalls. "Shortly after that (华丽的过渡) we both moved to London and stayed close friends."

Bang is still a young company but so far progress looks promising, with sales healthy, a following that includes model Cara Delevingne and singer Rihanna, and a new high-summer collection about to launch.

"We understand each other's strengths and weaknesses," says Ms Clarke.

'Fuzzy' lines      

But the blurring of boundaries can prove complicated for friends in business.(8分水平) Alexis Miesen, 38, and Jennie Dundas, 43, were flatmates and friends before they set up their company, Brooklyn-based Blue Marble Ice Cream, in 2007.

"Sometimes it's hard to know when to wear your friend hat, when to wear your business partner hat, or when - and how - to wear both," admits Ms Miesen. "Lines, roles and expectations can get fuzzy.

"I don't think we were ever at risk of losing our friendship, but there were certainly some hard times in the early days that caused us both a good amount of stress.

"Jennie and I have very personal different aesthetic styles, and when we have disagreed on something design-related, it's been hard to keep the business conversation from becoming a personal confrontation because these involve our personal feelings. A criticism or dismissal can be hurtful, especially when the stakes are high and emotions like stress and doubt are pushed right to the surface."

The fact that they are friends can exacerbate the impact,(exacerbate 8分词汇) she says. "Often, that hurt is then translated into a determination to be 'right' and the conversation is taken over by trying to prove our point and 'win' the argument."

Still, it is something that the two of them are aware of, and have largely overcome.

"Over time, I think we've learned how to communicate in respectful, constructive ways and give each other's ideas and feelings the consideration they deserve,(speaking part 3 "what do you think is important to your friednship"的答案啊!!!)" says Ms Miesen. "That doesn't mean we're always successful at it, but we definitely try!"

Agree it in writing      

The duo are clearly doing something right.

In 2012 the firm became New York City's first and only certified organic ice cream company, and also set up its own manufacturing facility in Brooklyn.

So what advice would Ms Miesen offer to those considering a similar path?

"You need to enter into the venture with a very clear and unified vision," she says.

"And no matter how much you love, trust and respect each other, I would urge friends to engage an attorney to put a very clear and comprehensive operating agreement in place. Even if things always go smoothly, it's still smart to have the details of the partnership laid out in writing."

But while there may be ups and downs along the way, Ms Miesen says being in business with a friend does bring unique rewards.

"There is so much about the experience that is exciting, challenging and scary. Having someone at your side, riding both the highs and lows with you, is so rewarding and really such a relief.(speaking part 1: how do you feel about your friendship?) And it makes it all the more special when that someone is a person you care about."

Complementary skills      

Long-time friends and business partners, interior design duo Carden Cunietti, say it is important to value your differences.

"It takes a long time to figure out that yin and yang thing," says Eleanora Cunietti. "It can be a real struggle, and some people in business partnerships don't make it."

The pair's friendship was a result of "opposites attracting" - when American-Canadian Ms Cunietti and Scottish Audrey Carden initially met at a party in the late 1980s, they didn't particularly like each other.

"I thought Audrey was twee and awful, and she thought I was really loud,(speaking, 形容人的好词)" recalls Ms Cunietti with a laugh. Despite this (we have an)unpromising start, the pair (but) soon became good friends,(你可以和一个你之前很讨厌的人有这样的经历,然后就是好朋友了,现成的词句) and before long set up their business.

While the duo share an aesthetic vision - interiors that are glamorous, eclectic and colourful - they admit they have very different personalities and sensibilities. But somehow the mix works - while Ms Carden is the "starter" and good with people, Ms Cunietti is a "finisher" with a strong eye for detail.

It is important in any business partnership to distribute the workload evenly, and arguably when you are friends even more so.

"We're both hard workers and neither of us has children, so that helps to make the division of labour equal," says Ms Cunietti.

And their friendship? A couple of decades on, still very much intact,(剑四中reading的关键词) it seems. They live near each other, socialise together, their husbands are friends, and they even go on joint holidays.

"Of course, we still have rows," Ms Cunietti happily concedes. "She drives me nuts all the time and I drive her nuts all the time, but you kind of get over it, just like you do with your sister."

“我们关注你的成长”

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